On September 22, the new Gucci look was born. Sabato De Sarno debuted his first full spring 2024 collection for the Italian house since his appointment in January 2023 from inside a red room that faded to black when the lights went down. The young, waifish models walked in a pathway of light on the runway, their every step illuminated.

The outfits are in stark contract to what Alessandro Michele’s Gucci was. They are … Minimal. But at the same time they are exactly what the fashion girls of Milan are wearing. Gucci is turning its aesthetic towards sophisticated streetwear. And we kind of LOVE them for that.

In the meantime, Miu Miu is showing no signs of slowing down as being the hottest luxury brand in the industry. In fact, it seems that the new Gucci path is inspired by Miu Miu. Anyways, the common denominator this season is definitely DARK RED CHERRY.

And we all have our eyes on THEM shoes.